“Tired of ‘interface porn’ and the fetishization of all the graphic and holographic interfaces previously created by Prologue, director Shane Black pointed us in another direction for the main-on-end sequence of Iron Man 3. He had really enjoyed the title sequence from the TV series It Takes a Thief—especially the way Robert Wagner stops in the middle of the sequence and has a dialogue moment, so we went with something similarly lighthearted and fun, using ’90s-style drop-shadow type, TV-like wipes and split-screens. Marvel wanted the audience to not only relive the ride of Iron Man 3, but to complete the journey of all three Iron Man films.”