“The ultimate entertainment enthusiast, Netflix loves talking about movies and shows as much as its viewers do. Our job is to make sure that every tweet, Vine, video, GIF and meme comes from this fan perspective. And there’s a lot to talk about. We are constantly creating new content, from a microsite featuring spoilers to a mockumentary about the making of the Yule Log video as well as multiple daily social posts—1,824 each year. Postings of original artwork that look like posters or ads for a show are perennial fan favorites.”