“This still is from a short film for Johnnie Walker Blue Label that tells the story of a wager between two men over an Italian luxury yacht. Directed by Jake Scott and starring Jude Law and Giancarlo Giannini, the film is gorgeous. The YouTube version prompts viewers to purchase the clothes Law and Giannini wear in the film at the MR PORTER website, serving two clients within a single ad. An immediate success, the film received more than 45 million views globally and resulted in more than 1 million engagements on the MR PORTER site.”
