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Marko Mandaric/Alex McLeod/Alex Scollay/Craig Speakman/Gary Sullivan, 3-D designers
Jeff Nusz/Matt Wilson, developers
Rhys Dippie, technical lead
Damon Duncan/Matt von Trott, directors
Geoff Kirk-Smith/Sergey Poltavskiy, 3-D animators
Amanda Chambers, executive producer
Assembly, production company
Wieden+Kennedy Portland, ad agency
Sony, client
“The Sony Be Moved site shows Sony’s combination of artistry and engineering by telling the stories behind the making of its underwater headphones, 4K TVs and award-winning digital cameras. In this epic scrolling web experience, we carefully constructed each product in 3-D, then pulled them apart to reveal their inner workings. Hidden objects appear and help tell the story of the products’ origins and inspirations.”
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