Responses by Brett Robinson, visual designer and Grant Norris, creative developer, Fhoke
Background: Fhoke is a Lockerley, United Kingdom–based branding and website design studio. The new site is designed to show off our work, as well as our services and our team. The end goal is to make contact with new users and to start new projects.
Highlights: Clean copy and imagery with clear navigation, with standout interactions and scroll effects.
Challenges: Anything you design for yourself is challenging, as you have to be hypercritical.
Favorite details: We love the simple interactions and scroll effects. Our old site was four years old, and since we’ve added different effects to most of our client's sites, it was great to enjoy them for ourselves.
Time constraints: Client work always comes first so it took almost twice as long to launch our site as it would for a client, which was frustrating.
Anything new: The iPhone X presents some new challenges to the touch points on the site.