Netherlands-based digital design studio Wonderland created a site for Fiorito brand limoncello, featuring its key ingredient—lemons—as a design motif. “We wanted consumers to really feel the vibe of Fiorito,” the design firm says. “Because the brand infuses all of its products with lemon, we made the website all about lemons, using this imagery wherever possible.” Images bring the brand to life with lively floating animations, introducing visitors to the people behind Fiorito with elegant photography work. The site has helped bring the story behind Fiorito to the forefront of its identity.
The New York-based graphic design firm shows off its personality with this portfolio site.