Every day, Intel works on the future. To help share that idea with the world, ad agency Venables Bell & Partners crafted a worldwide campaign titled “Sponsors of Tomorrow.” This site is a component of that campaign.

Inspired by Intel’s famous “clean rooms,” the site introduces users to Intel and its technologies through a world of 3-D and video, each section providing the user a unique experience. With multiple interactive modules, it delivers an experience that draws-in visitors to participate with the brand: The Wind Tunnel allows users to test wind speed by placing unique objects into a stream of wind; The Cleansuit UP Game challenges visitors to dress the Bunny Man in the order that Intel engineers go through in preparing for clean room entry; and The You on Tomorrow section asks users to respond to the statement “In the future I want...”

There are four main sections to the site, all accessible through a carousel-like, 3-D interface. By spinning the carousel visitors are exposed to different “rooms,” each containing a new interactive experience accessed through a unique transition. (There is also a traditional navigation contained in the footer of the site.)

• Made up of approximately 350 files, the site utilizes approximately 70 FLV videos, 65 SWF files and 6 XML files are used for global translation of all textual content.

• A queued preloader manages loading in various assets before they’re needed and in the order they’re most likely to be needed. For example, in the carousel-style view, the site is loading the next possible turns of the carousel.

• The entire site is XML driven and is being launched in dozens of languages. Even the 3-D text is seamlessly dynamic, combining Papervision with rendered 3-D sequences. A low bandwidth version of the site was also created for users with slower connections.