Responses by Henry Daubrez, chief executive officer and creative director, Dogstudio.
Background: This website is linked to the digital culture festival KIKK, which is taking place in Belgium between from the 4th to the 8th of November 2020.
Design core: Every year we do something different. This year it’s about having those random elements extracted from the festival’s curation and animating them through sprite sheets to create a busy feeling.
Favorite details: The never-ending staircase is particularly pleasing!
Challenges: Optimizing the animations to make them run at a decent frame rate and without killing users’ computers. We also had a hard time finding exactly where and if we should rely on an animated noise, knowing the impact sites have on computer performance when they repaint the pixels on each frame.