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Paris-based ad agency Maison Carnot is now poised to burst onto the international scene with a new portfolio site from New York-based art director and designer Alexandre Rochet. A vertical scroll on the homepage introduces users to Maison Carnot’s portfolio; as visitors hover over thumbnails, they animate, bringing the ad agency’s work to life with a small looping preview of each project. “Before Maison Carnot became a global agency, it was a production studio that specialized in video,” says Rochet. “To keep the original brand DNA, I wanted to have videos on the website. Also, the video loops create a good rythym while users navigate, making the site more immersive.” Visitors can also open a sidebar to quickly access projects on any part of the site. The website is built on the WordPress CMS with Adobe After Effects and Photoshop for the design and HTML, CSS and Javascript on the technical side.

maisoncarnot.com

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