Responses by Huncwot.
Background: Our main purpose was to create a design that would maintain the character of a serious cultural institution for the regular visitor while at the same being enticing for new ones. Facilitating this is a clearly structured webpage that informs users about its cultural institution as well as enabling a quick review of the philharmonic calendar and upcoming events.
The new version of the Orkiestra Symfoniczna Polskiego Radia (“Polish Radio Symphony Orchestra”) website continues the orchestra’s bold rebranding, finished in 2019.
Design core: After the end of the Second World War, the Polish Radio Symphony Orchestra was revived by Witold Rowicki in Katowice. Since 2014, it has been housed in the beautiful architectural buildings designed by Tomasz Konior. We drew inspiration from this very place—contrasting elements of the building’s structure, its interiors and the materials from which it is built—when working on the project’s graphic design.
Favorite details: There is a substantial amount of empty space surrounding the grid-building elements in the project, as well as stylistic collisions: tiny elements are placed next to large, uniformed backgrounds of color and upscaled typography. We preserved a retro-stylistic visual identification by using characteristic fonts. Apart from its role as an information carrier, the powerful typography has also become a key decorative element.
Animated transitions between subpages, accompanied by rhythmically repeating geometric elements, add a musical character to the site, and users may find subtle references to collectors album covers released by Command Records in the 1960s.
Challenges: For this kind of website, the biggest challenge is always the same—to make great and original design with smooth animations that please the eye, and at the same time, keep this very complicated structure—detailed events information and e-commerce functions—super intuitive for users of all ages using all available technology.
Navigation structure: We have completed almost 50 websites for cultural institutions in the last decade, and every one of them looks and feels different. During those years, we were trying many different approaches, looking for a balance between dynamic parts—such as an event calendar, news and tickets—and static, more informational content. Based on web statistics, we are pretty sure now that our current approach works well, serving users looking for different content on both mobile and desktop.
Technology: The website uses our own CMS system customized during many years of working with cultural institutions all over the world. It’s super easy to use and contains many features that save a lot of time for its editors. The front end has been coded using TypeScript and GSAP animations. Transition animations are using HTML canvas elements to achieve a full 60-fps rate at any time.