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Vetrazzo, a surface material composed primarily of recycled glass and cement, was invented in 1996 when, according to the site, "green was still just a color." The company's new site broadens the reach of this green-building material and does so in a way that it raises the bar for all other product sites. It speaks to the architecture and interior design community as well as homeowners looking for distinctive finish materials. It introduces and reinforces the brand, makes it easy for people to find information, conveys the beauty of the product and tells the story of  transforming already-used materials.

• Blends Flash components in an HTML platform to provide a rich narrative experience that's also optimized, extensible and highly-usable.

• Accompanying the site's extensive information, is rich and practical product imagery, that captures varying levels of product detail.

• Subsections are revealed one at a time with graceful animation as visitors delve deeper into the content.

www.vetrazzo.com

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